Sales & Distribution
With an effective network of 67 branches across Pakistan, IBL ranks as the largest distributor in Pakistan.
IBL always acts as a business partner rather than the stereotype distributor. For remote areas, where lower volumes of sales does not allow anyone running branches, IBL selects sub-distributors network to facilitate and ensure coverage in these potential areas. We have 200 active sub distributors. However, regular monitoring of sub-distributors ensures that the quality of service is maintained, as per IBL’s required standards.
The various types of channels within IBL’s reach include the following:
Over the last few decades, IBL has developed strong relationships with world-class brands and successfully represented these brands to the thousands of wholesalers and retailers who produce the majority of consumer goods sales in the local markets.